minds&more — A UI/UX refresh with motion
Upgraded the front-end UI/UX of a Belgian consulting firm's site with refined interactions and motion effects.
- Client
- minds&more
- Role
- UI/UX upgrade & motion
Upgraded the front-end UI/UX of a Belgian consulting firm's site with refined interactions and motion effects.
minds&more is a Belgian consultancy that provides "matching minds" in marketing, sales, HR, and finance — advising on strategy and aligning consultants with clients. Its site needed to feel as sharp as its positioning.
The challenge
The substance was there; the experience needed lifting. The goal was a more refined, modern front-end — better interactions and motion — without rebuilding the site from scratch.
What we built
Delivered at Cherry Pulp:
- An upgraded UI/UX layer over the existing site
- Refined interactions and motion effects bringing the front-end to life
My role
I handled the UI/UX upgrade — implementing the refreshed front-end and the motion and animation effects that give the site its polish.
The interesting part
Upgrading motion and animation on an existing site — rather than building fresh — means working within constraints that weren't designed for it. The challenge was finding where new interaction layers could be threaded in cleanly: what could be enhanced, what had to be left alone, and how to make the additions feel native rather than bolted on to something that already existed.
Outcome
minds&more got a noticeably more polished, modern feel — same substance, sharper experience.